:root {
  --fundo: #f5f6f8;
  --cartao: #ffffff;
  --cartao-2: #f9fafb;
  --texto: #14161a;
  --suave: #667085;
  --linha: #e6e8ec;
  --destaque: #2f6fed;
  --destaque-fundo: #eaf1fe;
  --alerta: #c2410c;
  --alerta-fundo: #fff4ec;
  --bom: #15803d;
  --bom-fundo: #ecfdf3;
  --roxo: #7c3aed;
  --raio: 14px;
  --sombra: 0 1px 2px rgba(16, 24, 40, .04), 0 4px 14px rgba(16, 24, 40, .05);
  --larg: 1360px;
  --margem: clamp(16px, 4vw, 48px);
}
@media (prefers-color-scheme: dark) {
  :root {
    --fundo: #0f1115;
    --cartao: #171a21;
    --cartao-2: #1c2029;
    --texto: #eceef2;
    --suave: #98a2b3;
    --linha: #2a2f3a;
    --destaque: #6b9cff;
    --destaque-fundo: #1b2640;
    --alerta: #ff9a62;
    --alerta-fundo: #2b1d14;
    --bom: #4ade80;
    --bom-fundo: #12261b;
    --roxo: #b794ff;
    --sombra: 0 1px 2px rgba(0, 0, 0, .3), 0 6px 18px rgba(0, 0, 0, .25);
  }
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; scroll-padding-top: 84px; }
body {
  margin: 0; background: var(--fundo); color: var(--texto);
  font: 15px/1.6 Inter, system-ui, -apple-system, "Segoe UI", Roboto, sans-serif;
  -webkit-font-smoothing: antialiased; -webkit-text-size-adjust: 100%;
}
a { color: var(--destaque); text-decoration: none; }
a:hover { text-decoration: underline; }
h1 { font-size: 1.75rem; line-height: 1.2; margin: 0 0 6px; letter-spacing: -.02em; font-weight: 700; }
h2 { font-size: 1.15rem; margin: 0; letter-spacing: -.01em; font-weight: 650; }
h3 { font-size: 1.02rem; margin: 0; font-weight: 650; line-height: 1.35; }
code { background: var(--cartao-2); border: 1px solid var(--linha); padding: 1px 6px; border-radius: 6px; font-size: .88em; }
.sub { color: var(--suave); font-size: .88rem; margin: 2px 0 0; font-weight: 400; }
.nota { color: var(--suave); font-size: .82rem; margin: 12px 2px 0; }
.ok { color: var(--bom); font-size: .86rem; margin: 12px 0 0; }
.erro { color: var(--alerta); margin-top: 12px; }
.aviso { background: var(--alerta-fundo); color: var(--alerta); padding: 12px 16px; border-radius: 10px; margin: 0 0 24px; font-size: .9rem; font-weight: 500; }
.aviso-leve { background: var(--cartao-2); border: 1px solid var(--linha); padding: 10px 14px; border-radius: 10px; font-size: .86rem; color: var(--suave); }

main { max-width: var(--larg); margin: 0 auto; padding: 36px var(--margem) 64px; }

/* topo */
.topo { position: sticky; top: 0; z-index: 10; background: color-mix(in srgb, var(--cartao) 88%, transparent);
  backdrop-filter: saturate(160%) blur(10px); border-bottom: 1px solid var(--linha); }
.topo-in { max-width: var(--larg); margin: 0 auto; padding: 0 var(--margem); height: 62px; display: flex; align-items: center; gap: 28px; }
.marca { display: flex; align-items: center; gap: 10px; font-weight: 700; color: var(--texto); letter-spacing: -.01em; white-space: nowrap; }
.marca:hover { text-decoration: none; }
.marca-ponto { width: 10px; height: 10px; border-radius: 50%; background: var(--destaque); box-shadow: 0 0 0 4px var(--destaque-fundo); }
.topo nav { display: flex; gap: 4px; overflow-x: auto; scrollbar-width: none; flex: 1; }
.topo nav a { color: var(--suave); padding: 7px 12px; border-radius: 8px; font-size: .9rem; font-weight: 500; white-space: nowrap; }
.topo nav a:hover { background: var(--cartao-2); color: var(--texto); text-decoration: none; }
.topo nav a.ativo { background: var(--destaque-fundo); color: var(--destaque); }
.sair { color: var(--suave); font-size: .88rem; white-space: nowrap; }
.engrenagem { display: flex; color: var(--suave); padding: 6px; border-radius: 8px; }
.engrenagem:hover { background: var(--cartao-2); color: var(--texto); text-decoration: none; }

/* configurações */
.config { max-width: 720px; display: grid; gap: 18px; }
.config .cartao { display: grid; gap: 10px; }
.config .cartao p { margin: 0; }
.config ul { margin: 6px 0 0; padding-left: 20px; font-size: .9rem; }
.botao { display: inline-block; justify-self: start; font-weight: 600; padding: 10px 16px; border-radius: 9px; background: var(--destaque); color: #fff; }
.botao:hover { filter: brightness(1.08); text-decoration: none; }
.botao.desativado { background: var(--linha); color: var(--suave); cursor: not-allowed; pointer-events: none; }

/* cabeçalho de página */
.cab-produto { display: flex; flex-wrap: wrap; gap: 16px 24px; align-items: flex-end; justify-content: space-between; margin-bottom: 22px; }
.datas { display: flex; gap: 10px; align-items: center; font-size: .86rem; color: var(--suave); }
.sumario { display: flex; flex-wrap: wrap; gap: 8px; margin: 0 0 22px; }
.sumario a { font-size: .84rem; font-weight: 500; color: var(--suave); background: var(--cartao); border: 1px solid var(--linha); padding: 6px 12px; border-radius: 999px; }
.sumario a:hover { color: var(--destaque); border-color: var(--destaque); text-decoration: none; }

/* KPIs */
.kpis { display: grid; gap: 14px; grid-template-columns: repeat(auto-fit, minmax(170px, 1fr)); }
.kpi-card { background: var(--cartao); border: 1px solid var(--linha); border-radius: var(--raio); padding: 16px 18px; box-shadow: var(--sombra); display: flex; flex-direction: column; }
.kpi-rotulo { font-size: .78rem; font-weight: 600; text-transform: uppercase; letter-spacing: .04em; color: var(--suave); }
.kpi-valor { font-size: 1.55rem; font-weight: 700; letter-spacing: -.02em; margin-top: 6px; line-height: 1.2; font-variant-numeric: tabular-nums; }
.kpi-sub { font-size: .76rem; color: var(--suave); margin-bottom: 10px; }
.kpi-linha { display: flex; justify-content: space-between; align-items: center; font-size: .82rem; font-variant-numeric: tabular-nums; }
.kpi-linha.suave { color: var(--suave); margin-top: 2px; }
.var { font-size: .76rem; font-weight: 600; padding: 1px 7px; border-radius: 999px; }
.var.bom { color: var(--bom); background: var(--bom-fundo); }
.var.ruim { color: var(--alerta); background: var(--alerta-fundo); }

/* blocos */
.bloco { background: var(--cartao); border: 1px solid var(--linha); border-radius: var(--raio); padding: 24px clamp(16px, 2.4vw, 28px); margin-top: 26px; box-shadow: var(--sombra); }
.bloco > h2 { margin-bottom: 14px; }
.bloco-cab { display: flex; flex-wrap: wrap; gap: 10px 16px; align-items: center; justify-content: space-between; margin-bottom: 16px; }
.contador { background: var(--alerta-fundo); color: var(--alerta); font-size: .78rem; padding: 2px 8px; border-radius: 999px; margin-left: 6px; vertical-align: middle; }
.selo { font-size: .8rem; font-weight: 600; color: var(--destaque); background: var(--destaque-fundo); padding: 4px 10px; border-radius: 999px; white-space: nowrap; }
.alertas { border-left: 4px solid var(--alerta); }
.alertas ul { margin: 0; padding-left: 20px; display: grid; gap: 8px; }
.alertas li { font-size: .92rem; }
.vazio { background: var(--cartao-2); border: 1px dashed var(--linha); border-radius: 12px; padding: 22px; }
.vazio p { margin: 0 0 6px; }

/* botão diário de copys */
.gerar { display: flex; flex-wrap: wrap; gap: 14px 20px; align-items: center; justify-content: space-between;
  background: var(--cartao); border: 1px solid var(--linha); border-radius: var(--raio); padding: 16px 20px; margin: 0 0 22px; box-shadow: var(--sombra); }
.bloco .gerar { box-shadow: none; background: var(--cartao-2); }
.gerar-texto { display: flex; flex-direction: column; gap: 2px; min-width: 0; flex: 1 1 320px; }
.gerar form { margin: 0; }
.gerar button { margin: 0; padding: 11px 18px; display: inline-flex; align-items: center; gap: 8px; white-space: nowrap; }
.gerar button[disabled] { background: var(--cartao-2); color: var(--suave); border: 1px solid var(--linha); cursor: default; filter: none; }
.gerar[data-status="concluido"] button[disabled] { color: var(--bom); }
.girando { width: 14px; height: 14px; border: 2px solid currentColor; border-right-color: transparent; border-radius: 50%; animation: gira .8s linear infinite; }
@keyframes gira { to { transform: rotate(360deg); } }

/* copys */
.leituras { display: grid; gap: 14px; grid-template-columns: repeat(auto-fit, minmax(min(100%, 420px), 1fr)); margin-bottom: 20px; }
.leituras .leitura-ia { margin-bottom: 0; }
.leitura-ia.gpt { background: linear-gradient(135deg, color-mix(in srgb, var(--bom) 12%, transparent), transparent 80%); }
.leitura-ia.gpt .leitura-rotulo { color: var(--bom); }
.leitura-ia details { margin-top: 8px; font-size: .86rem; }
.leitura-ia summary { cursor: pointer; color: var(--suave); font-weight: 600; }
.leitura-ia ul { margin: 8px 0 0; padding-left: 18px; display: grid; gap: 6px; }
.chip.autor-claude { background: color-mix(in srgb, #d97757 16%, transparent); color: #c2633f; border-color: transparent; }
.chip.autor-gpt { background: var(--bom-fundo); color: var(--bom); border-color: transparent; }
.leitura-ia { background: linear-gradient(135deg, var(--destaque-fundo), transparent 80%); border: 1px solid var(--linha); border-radius: 12px; padding: 16px 20px; margin-bottom: 20px; }
.leitura-rotulo { font-size: .74rem; font-weight: 700; text-transform: uppercase; letter-spacing: .06em; color: var(--destaque); }
.leitura-ia p { margin: 6px 0 0; font-size: .95rem; }
.copys { display: grid; gap: 16px; grid-template-columns: repeat(auto-fill, minmax(min(100%, 380px), 1fr)); }
.copy { border: 1px solid var(--linha); border-radius: 12px; padding: 18px 18px 14px; background: var(--cartao); display: flex; flex-direction: column; gap: 10px; border-top: 4px solid var(--linha); }
.copy.p1 { border-top-color: var(--destaque); }
.copy.p2 { border-top-color: var(--roxo); }
.copy header { display: flex; flex-direction: column; gap: 8px; }
.chips { display: flex; flex-wrap: wrap; gap: 6px; }
.chip { font-size: .72rem; font-weight: 600; padding: 3px 8px; border-radius: 6px; background: var(--cartao-2); color: var(--suave); border: 1px solid var(--linha); white-space: nowrap; }
.chip.prio { background: var(--destaque-fundo); color: var(--destaque); border-color: transparent; }
.chip.tipo-angulo_novo, .chip.tipo-formato_novo { background: color-mix(in srgb, var(--roxo) 14%, transparent); color: var(--roxo); border-color: transparent; }
.chip.suave { background: transparent; }
.baseado { font-size: .82rem; color: var(--suave); margin: 0; }
.hook { margin: 0; padding: 12px 14px; background: var(--cartao-2); border-radius: 10px; font-size: 1rem; font-weight: 600; line-height: 1.45; border-left: 3px solid var(--destaque); }
.hipotese, .meta-sucesso { margin: 0; font-size: .87rem; }
.hipotese span, .meta-sucesso span { font-weight: 650; }
.meta-sucesso { color: var(--suave); }
.copy details { margin-top: 2px; border-top: 1px solid var(--linha); padding-top: 10px; }
.copy summary { cursor: pointer; font-size: .86rem; font-weight: 600; color: var(--destaque); list-style: none; }
.copy summary::-webkit-details-marker { display: none; }
.copy summary::before { content: "▸ "; }
.copy details[open] summary::before { content: "▾ "; }
.copy dl { margin: 12px 0 0; display: grid; gap: 4px; }
.copy dt { font-size: .74rem; font-weight: 700; text-transform: uppercase; letter-spacing: .04em; color: var(--suave); margin-top: 10px; }
.copy dd { margin: 0; font-size: .9rem; }
.copy dd.pre { white-space: pre-wrap; background: var(--cartao-2); border-radius: 8px; padding: 10px 12px; font-size: .88rem; }
.acoes { display: flex; flex-wrap: wrap; gap: 8px; margin-top: 12px; }

/* tabelas */
.tabela-rolagem { overflow-x: auto; margin: 0 calc(-1 * clamp(16px, 2.4vw, 28px)); padding: 0 clamp(16px, 2.4vw, 28px); }
.tabela { width: 100%; border-collapse: collapse; font-size: .86rem; font-variant-numeric: tabular-nums; }
.tabela th { text-align: right; font-size: .74rem; font-weight: 600; text-transform: uppercase; letter-spacing: .03em; color: var(--suave);
  padding: 10px 12px; border-bottom: 1px solid var(--linha); white-space: nowrap; background: var(--cartao); position: sticky; top: 0; }
.tabela td { text-align: right; padding: 12px; border-bottom: 1px solid var(--linha); white-space: nowrap; vertical-align: middle; }
.tabela th:first-child, .tabela td:first-child { text-align: left; }
.tabela tbody tr:hover td { background: var(--cartao-2); }
.tabela tr:last-child td { border-bottom: none; }
.tabela td.nome { font-weight: 600; white-space: normal; min-width: 200px; }
.tabela td.nome small { display: block; font-weight: 400; color: var(--suave); font-size: .76rem; }
.tabela td.ver { text-align: left; }
.tabela tr.pausado td { opacity: .6; }
.diag th, .diag td { text-align: left; }
.diag td.texto { white-space: normal; min-width: 320px; color: var(--texto); font-size: .86rem; line-height: 1.5; }
.chip.g-hook, .chip.g-angulo, .chip.g-retencao, .chip.g-prova, .chip.g-oferta_cta, .chip.g-pagina, .chip.g-checkout, .chip.g-saturacao { background: var(--alerta-fundo); color: var(--alerta); border-color: transparent; }
.chip.g-nenhum, .chip.d-escalar { background: var(--bom-fundo); color: var(--bom); border-color: transparent; }
.chip.d-iterar { background: var(--destaque-fundo); color: var(--destaque); border-color: transparent; }
.chip.d-substituir, .chip.d-pausar { background: var(--alerta-fundo); color: var(--alerta); border-color: transparent; }

/* mini barras de retenção */
.ret { display: flex; align-items: flex-end; gap: 3px; justify-content: flex-end; }
.ret span { width: 9px; height: 28px; background: var(--cartao-2); border-radius: 3px; display: flex; align-items: flex-end; overflow: hidden; border: 1px solid var(--linha); }
.ret i { display: block; width: 100%; background: var(--destaque); }
.ret em { font-style: normal; font-size: .76rem; color: var(--suave); margin-left: 8px; }

/* gráficos */
.graficos { display: grid; gap: 18px; grid-template-columns: repeat(2, minmax(0, 1fr)); }
.grafico { margin: 0; border: 1px solid var(--linha); border-radius: 12px; padding: 16px; background: var(--cartao); min-width: 0; }
.grafico.largo { grid-column: 1 / -1; }
.grafico figcaption { font-weight: 600; font-size: .92rem; margin-bottom: 12px; }
.grafico figcaption small { display: block; font-weight: 400; color: var(--suave); font-size: .78rem; }
.grafico .area { position: relative; height: 280px; }
.grafico .area.alta { height: 340px; }

/* relatório completo */
details.completo { padding: 0; }
details.completo > summary { list-style: none; cursor: pointer; padding: 22px clamp(16px, 2.4vw, 28px); display: flex; flex-wrap: wrap; gap: 4px 14px; align-items: baseline; }
details.completo > summary::-webkit-details-marker { display: none; }
details.completo > summary h2::before { content: "▸ "; color: var(--suave); }
details.completo[open] > summary h2::before { content: "▾ "; }
.relatorio { padding: 0 clamp(16px, 2.4vw, 28px) 28px; overflow-x: auto; }
.relatorio h1 { font-size: 1.3rem; }
.relatorio h2 { font-size: 1.05rem; margin: 30px 0 10px; padding-top: 16px; border-top: 1px solid var(--linha); }
.relatorio h3 { font-size: .95rem; margin: 22px 0 6px; }
.relatorio ul { padding-left: 20px; }
.relatorio li { margin: 4px 0; }
.relatorio blockquote { margin: 10px 0; padding: 10px 14px; border-left: 3px solid var(--alerta); background: var(--alerta-fundo); color: var(--alerta); border-radius: 0 8px 8px 0; }
.relatorio em { color: var(--suave); font-style: normal; font-size: .86rem; }
.relatorio table { border-collapse: collapse; width: 100%; font-size: .82rem; margin: 12px 0 20px; font-variant-numeric: tabular-nums; }
.relatorio th, .relatorio td { border-bottom: 1px solid var(--linha); padding: 8px 10px; text-align: right; white-space: nowrap; }
.relatorio th { color: var(--suave); font-weight: 600; background: var(--cartao-2); }
.relatorio th:first-child, .relatorio td:first-child { text-align: left; white-space: normal; min-width: 170px; }

/* home */
.cartoes { display: grid; gap: 18px; grid-template-columns: repeat(auto-fill, minmax(min(100%, 330px), 1fr)); }
.cartao { background: var(--cartao); border: 1px solid var(--linha); border-radius: var(--raio); padding: 22px; box-shadow: var(--sombra); }
.cartao.com-alerta { border-top: 3px solid var(--alerta); }
.cartao-cab { display: flex; justify-content: space-between; align-items: center; gap: 10px; }
.cartao h2 a { color: var(--texto); }
table.kpi { width: 100%; border-collapse: collapse; font-size: .88rem; margin: 14px 0 0; font-variant-numeric: tabular-nums; }
table.kpi th, table.kpi td { text-align: right; padding: 7px 2px; border-bottom: 1px solid var(--linha); }
table.kpi th:first-child, table.kpi td:first-child { text-align: left; color: var(--suave); }
table.kpi th { color: var(--suave); font-weight: 500; font-size: .78rem; }
table.kpi tr:last-child td { border-bottom: none; }
.rodape-cartao { font-size: .8rem; color: var(--suave); margin: 12px 0 0; }
.faixa-copys { display: block; margin: 14px 0 0; padding: 10px 14px; border-radius: 10px; background: var(--destaque-fundo); color: var(--destaque); font-size: .88rem; }
.faixa-copys:hover { text-decoration: none; filter: brightness(.97); }
.faixa-copys.vazia { background: var(--cartao-2); color: var(--suave); }
.alertas-curtos { margin: 14px 0 0; padding-left: 18px; font-size: .84rem; color: var(--alerta); display: grid; gap: 6px; }
.alertas-curtos .sub { color: var(--suave); }

/* formulários */
.entrar { max-width: 380px; margin: 12vh auto; padding: 32px; text-align: center; background: var(--cartao); border: 1px solid var(--linha); border-radius: var(--raio); box-shadow: var(--sombra); }
.entrar form { display: grid; gap: 8px; text-align: left; margin-top: 22px; }
.entrar label { font-size: .84rem; color: var(--suave); }
input[type=password], select { font: inherit; padding: 9px 12px; border: 1px solid var(--linha); border-radius: 9px; background: var(--cartao); color: var(--texto); }
button { font: inherit; font-weight: 600; padding: 10px 14px; margin-top: 6px; cursor: pointer; border: none; border-radius: 9px; background: var(--destaque); color: #fff; }
button:hover { filter: brightness(1.08); }
.botao-sec { margin: 0; padding: 6px 12px; font-size: .82rem; background: var(--cartao-2); color: var(--texto); border: 1px solid var(--linha); }

footer { border-top: 1px solid var(--linha); }
.rodape-in { max-width: var(--larg); margin: 0 auto; padding: 18px var(--margem) 32px; color: var(--suave); font-size: .8rem; }

@media (max-width: 860px) {
  .graficos { grid-template-columns: 1fr; }
  .topo-in { gap: 14px; }
  .marca { font-size: .95rem; }
}
@media (max-width: 560px) {
  main { padding-top: 22px; }
  h1 { font-size: 1.45rem; }
  .kpis { grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 10px; }
  .kpi-card { padding: 14px; }
  .kpi-valor { font-size: 1.25rem; }
  .sair { display: none; }
}